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Text Analytics: Toxic Content

Control which toxic or offensive comments appear in survey reports by reviewing flagged responses, hiding unwanted content, and adding custom terms.

Use this section of the Advanced Configuration Tool to determine the visibility of toxic content for a survey question's comments. Toxic content is any language that may be hateful, harassing, threatening, abusive, insulting, graphic or contain profanity. Gallup uses machine learning to detect the toxicity of comments and lets you decide which ones should not appear on the survey's reports.

Screenshot of the Text Analytics Toxic Content option
Text Analytics - Toxic Content section

  1. Select a survey report from the Report drop-down list, then select Manage toxic content in verbatim responses.
  2. Select an open-ended question from the Verbatim Question drop-down list. The page will list all comments for the survey's selected question in which Gallup has detected toxic content.

    Screenshot of responses with toxic content
    Responses with toxic content

  3. Use the options in the Display column to show or hide responses on the survey's reports. You can also select the checkboxes of multiple responses and use the Bulk Actions drop-down list to set all selected responses as shown or hidden.
  4. Click Save Changes.

To download a CSV file of the data, click Export Responses on the right side of the page.

If there is a specific word or phrase Gallup doesn’t recognize as toxic, click Undetected Term, and then use the Search field in the Undetected Term window to search all comments for the unrecognized word or phrase. Use the options in the Display column to indicate the responses you want to hide, and then click Apply.

Note: Remember to click Save Changes after closing the Undetected Term window.

Screenshot of the Undetected Term window
Undetected Term window

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